Secovi (the Brazilian Association for Housing) has a new President. He is the prominent businessman Claudio Bernardes and he formally takes office today, Monday 13th.
The organisation is a very influential body which represents companies in the Brazilian real estate ‘industry’ and their new chief is a man regarded by many as an ‘urbanism’ specialist. He’s seen as someone with his finger well and truly on the pulse of the property market.
Mr. Bernardes is concerned with the changing dynamic in property occupation (and therefore demand) patterns of towns and cities. As a part of this he notes that supply and demand are even more important factors than most people realise ; the acute shortage of so-called ‘affordable’ homes for the expanding middle class is tending he thinks, to keep price-rises in many areas faster than they ideally need to be.
However, the rapid expansion of schemes such as ‘Minha Casa, Minha Vida’ will help to alleviate this. As he says himself “The Minha Casa Minha Vida scheme is very important to help the country reduce the housing deficit. This model is a winner and will continue to help wipe out the deficit” He emphasises that throughout the sector prices generally won’t fall, just level off the rate of rises in future.
The new Secovi boss firmly believes that much more needs to be done as the shortage of property in Brazil is still serious. The shortfall is still somewhere between six and ten million units, he thinks This can be tackled, of course, but first two main problems have to be addressed, land allocation and infrastructure and materials availability.
Both of these require co-ordinated approaches by both government and the private sector. If all that happens, the deficit can be tackled in a reaonable time.
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